What is a Brewery or Distillery VIP Club

What is a Brewery or Distillery VIP Club, and Why Customers Want In

If you visit a successful brewery or distillery on a busy weekend, you’ll notice more than just great drinks and a lively atmosphere. There’s always a group of customers who feel right at home. They greet the staff by name, look forward to new releases before they’re even announced, and love telling others about “their” brewery or distillery. These aren’t just regular customers; they’re VIPs.

A VIP club at a brewery or distillery is more than just a discount or a marketing tool. It helps turn casual visitors into loyal insiders. For the business, it means steady income, stronger relationships, and a ready audience for new releases. For customers, it offers more than just savings. They get access, a sense of belonging, and the feeling of being part of something special.

Today’s craft beverage customers want more than just great beer or spirits. They’re looking for experiences. They want to know the stories behind their drinks, get early access to limited releases, and be recognized for their loyalty. A VIP club offers all of this in a way that feels personal and exclusive, but never stuffy or pretentious.

When a VIP club is done well, it turns a brewery or distillery from a place people visit now and then into a brand they care about. Customers aren’t just buying a pint or a bottle; they’re joining a community. Once they feel like they belong, they come back more often, bring friends, share their experiences online, and become your most genuine brand ambassadors. Do you have great vibes, great drinks, and customers who keep coming back? The missing ingredient is a VIP club. Let Perks Professor make it simple. Our software builds branded VIP membership programs that generate consistent, recurring revenue.

Visit perksprofessor.com to get started.